Eliminate the emotional factor in business decisions. I like to think that I make my decisions based on data. The reality is different. I have based very few of my business decisions on a spreadsheet. In fact, most of them have been done in a 100% emotional and intuitive way. the consulting projects that function as life insurance as I like to say.

My business is my hobby

My business is my hobby If I analyze my way of doing business, I don’t do it to make money. Since its existence, I have not taken a single euro from Beguerrilla. In fact I do the opposite. I reinvest all the money I generate from “real work” into my hobby. Coldly analyzing the projects I am working on right now confirms this to me. I do what I do because I like it. None of these projects job function email list are at a point that generates enough money that allows me to dedicate myself exclusively to that and leave aside the consulting projects that function as life insurance as I like to say.

Create distance to make better decisions

Create distance to make better decisions From time to time it is good to create distance and force yourself to coolly analyze the situation. Third-party consultation also helps achieve a “woke” effect. You have to be alert and not get carried away by emotions in the  B2B Lead business world. It is much easier said than done as you can see in my case. My short-term actions I do all this because I enjoy it. Life is about that. Be happy and money plays a secondary role.

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